Wednesday, March 31, 2010

Ways To Improve Sales Through Your Website

Do you ever feel like you know just enough about web design to be dangerous? Let's see if we can fill in some of the gaps with the latest info from web design experts.

Anyone who has been marketing online knows that the lifeblood of a business is the traffic of a site. More visitors equal more sales. However, here are some ways that you can tweak your sites with to improve sales without the need to get more visitors.

The first method is to weave in your personal touch in your sales message. Nobody wants to be sold to by a total stranger, but many people will buy what their close friends recommend to them. If you can convince your audience that you are a personal friend who has their best interest at heart, they will be convinced to buy your products. Remember to speak to an individual in your salesletter, not to your whole audience.

Now that we've covered those aspects of web design, let's turn to some of the other factors that need to be considered.

The second method is to publish testimonials and comments from your customers. A good idea would be to publish both good and bad comments; that way prospects will be really convinced that these testimonials are real. When prospects see testimonials on your website, they will have the confidence to buy from you because human beings follow the herd mentality; when others have bought and proven it authentic, they will jump on the bandwagon and buy too.

Use visual representations for the problems and solutions that your product offers. Not everyone will read your text copy from the head to the tail, but most people will pay attention to images on your website.

Offer quality bonuses to accompany the product. When you offer bonuses that complement your product, your prospects will feel it's a very good deal and it would be stupid to miss it. Be sure to state the monetary value of your bonuses so that people will be even more compelled to grab your good bargain.

Lastly, ask for the sale! Many people entice their prospects with the benefits of their product, sell to them with stories of how it has solved many problems, even offered killer bonuses but forget to ask for the sale. Give a clear instruction on how to buy your product (e.g. "click the button to buy now!").

There's a lot to understand about web design. We were able to provide you with some of the facts above, but there is still plenty more to write about in subsequent articles.



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Saturday, March 13, 2010

PayPal Is The Way To Go!

The more you understand about any subject, the more interesting it becomes. As you read this article you'll find that the subject of security is certainly no exception.

Most of this information comes straight from the security pros. Careful reading to the end virtually guarantees that you'll know what they know.

Pay Pal is an excellent money transfer system that you can embed in your website or use for customer payment for your online services. It is easy to use and set up and they even have a merchant account package that you can integrate into your web host. There are three types of accounts that are listed below that you can sign up for.
Personal: For your personal shopping use. You cannot accept debit or credit card payments, but sending and receiving money is free.

Premier: For buying and selling under your name. You can send payments for free, with low fees for accepting money.

Business: This is perfect for your online business. Add your name to be included on your customer's credit card statements. Sending money is free, but you are charged small fees to accept payments.

There are no set up fees and the fee you pay PayPal when accepting cash is based on your sales volume for the month.

Standard Rate: $0 to $3,000 - pay 2.9% and .30 per transaction Merchant Rate: $3,000 to $10,000 - 2.5% and .30 per transaction $100,000 and up - 1.9% and .30 per transaction. To apply for the merchant rate, you must have a month of sales that meet the ranges above and fill out a short application for approval.

The business account package is still the best without getting into all kinds of e-commerce fees and charges. It’s the most efficient package that you can ever use to transfer and receive money from business transactions and you always have access to business statements.

Paypal is the e-commerce standard for small businesses and has carve a niche as a dependable end user type of company that handles business as well as personal transactions. Try it out by going to www.paypal.com .

Those who only know one or two facts about security can be confused by misleading information. The best way to help those who are misled is to gently correct them with the truths you're learning here.



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Wednesday, March 10, 2010

Why Uninstall Your Norton Internet Security

When you're learning about something new, it's easy to feel overwhelmed by the sheer amount of relevant information available. This informative article should help you focus on the central points.

People use the internet on a daily basis to communicate, and transact businesses. Some people even do all their shopping online because it’s much more convenient than going out to the mall and shop there. Because of online shopping, you can buy anything you want right in the comforts of your own home.

However, the fact that the internet is being used by people for financial transactions, there are also people would take advantage of this wonderful technology to steal from other people using the internet. They can do this by simply using a spyware program.

What a spyware program does is that it would extract any kind of information in your computer including your personal and financial information. With this information, the spyware program developer will be able to use it to steal from you by committing identity theft.

There are also computer viruses circulating the internet and are aimed to destroy or corrupt your computer files and render it useless. With all the dangers in surfing the internet and downloading files from it, you would want some protection to avoid anything bad to happen to you or your computer.

By installing the latest Norton Internet Security software, you would be creating a very good defense against the invaders in the internet. It can protect you from spyware, computer viruses, adware, hackers, and other malicious software circulating the internet in a daily basis.

Once you begin to move beyond basic background information, you begin to realize that there's more to security than you may have first thought.

Norton Internet Security software is considered as one of the best internet security software available in the market today. It is integrated with several softwares in one package. Each of the software integrated in the Norton Internet Security have different tasks for different threats. For example, Norton Internet Security is integrated with an antivirus program to fight viruses, another program in Norton Internet Security is aimed to fight off spyware and adware.

There are more programs integrated in the Norton Internet Security. Each of the programs will surely be very beneficial for you and your computer.

However, as time passes, new computer viruses and new versions of other malicious software will eventually pop out in the internet. Some of these malicious software will be able to bypass your Norton Internet Security. Because of this, you will also need to purchase updated software in order to protect your computer and yourself from newer versions of malicious software.

In order to successfully install your new version of Norton Internet Security software, you have to uninstall your old version of the Norton Internet Security software first. To do this, you have to click on start; click on control panel and click on add remove programs. Choose Norton Internet Security and click on uninstall. The computer will automatically remove the software from your computer.

Once you finished uninstalling your old version of Norton Internet Security software, your computer will now be ready to be installed with the new version. Installation is easy; all you have to do is follow the step-by-step installation wizard. In a very short time, your computer will be ready again to surf the internet without you worrying about the new threats circulating the internet.

So, if your Norton Internet Security software is outdated, all you have to do is purchase the new version of the software, uninstall the old version and install the new Norton.

Now might be a good time to write down the main points covered above. The act of putting it down on paper will help you remember what's important about security.



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Saturday, March 06, 2010

Search Engine Optimization and the Knight

When you're learning about something new, it's easy to feel overwhelmed by the sheer amount of relevant information available. This informative article should help you focus on the central points.

On October 15, 1881 a baby by the name of Pelham Grenville Wodehouse (Plum to his friends) was born. In 1996, one hundred and fifteen years later, a brand new internet search engine would be named in honor of him, sort of.

P.G. Wodehouse was an extremely popular English writer who had a flair for comedy. Magazines like The Saturday Evening Post and The Strand serialized his novels while he spent time in Hollywood working as a screenwriter. P.G. Wodehouse had an incredibly prolific flair for writing. His writing career officially started in 1902 and ended in 1975. During that time he wrote ninety-six books, several collections of short stories, screenplays, and one musical.

When he was ninety-three years old, P.G. Wodehouse was made a Knight of the British Empire. Two of Mr. Wodehouse's most famous characters(or perhaps infamous, depending on your point of view), are the bumbling Bertie Wooster and his long suffering valet, Jeeves.

P.G. Wodehouse will always be remembered for his comedic approach to writing.

If your seo facts are out-of-date, how will that affect your actions and decisions? Make certain you don't let important seo information slip by you.

In 1996, when Garret Gruener and David Warthen needed a name for the internet search engine they created they choose the name of Wodehouse's fictional valet. The website was called Ask Jeeves. Jeeves remained the search engines mascot until the company retired him on February 27, 2006 a decision they announced on September 23, 2005. Jeeves retirement prompted the internet search engine to create a page titled "Where's Jeeves", that listed a variety of creative activities, including growing grapes and space exploration, the valet planned to do during his retirement. With Jeeves retired the search engine simply became Ask.com. During his reign at Ask Jeeves, the valet was always impeccably dressed in a beautifully tailored black suit, shiny shoes, and red tie. Although his posture changed almost yearly on the company logo he always had the same amicable smile.

When it was first created the idea behind Ask.com (back then it was still Ask Jeeves) questions would be posed in regular language and answers would be hunted down and provided. The creators of Ask Jeeves (now Ask.com) hoped that internet users would be drawn to the intuitive, user friendly style.

The growing popularity of keyword search engines like Yahoo! and Google prompted the powers-that-be at Ask Jeeves to overhaul their search engine to include keyword searches in addition to answering questions. Because Ask.com was not as quick to index new websites as some of its competitors its was not bogged down with computer generated linkspam., when users were unable to find usable web pages on the three most popular internet search engines, they turned to Ask.com who still had viable pages readily available.

Today, Ask.com uses the ExpertRank algorithm to provide its users with search results. Ask.com uses link popularity and subject-specific popularity to help determine rankings.

Ask.com has sold technology has been sold to additional corporations including Toshiba and Dell. A variety of web destinations, including country specific, sites such as; Germany, Italy, Excite, Japan, the United Kingdom, the Netherlands, Spain, IWon.com, Bloglines, and Ask For Kids are owned by Ask.com.

Is there really any information about seo that is nonessential? We all see things from different angles, so something relatively insignificant to one may be crucial to another.



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Monday, March 01, 2010

Publishing a Successful Newsletter

The following article presents the very latest information on internet marketing. If you have a particular interest in internet marketing, then this informative article is required reading.

With newsletters, the quality far outweighs how often they are published. Listed below are some reason why..

Even though the main purpose of publishing a newsletter is enticing customers to visit your website, your customers want quality information. Your newsletter will be a representation of your website and business. If you don't put out a quality newsletter, you give the impression that your product is of lower quality.

When you begin planning to send out your newsletter you must think about what you want in it. You must give your readers what they want. Take the time to discover what your subscribers are interested in receiving from you. This can be accomplished in a couple of ways.

First you might want to conduct a poll or add an opinion box on your website. Question your visitors about what they'd like to see in a newsletter. Use the answers to develop your newsletter content. Asking will make your customer know you care about their opinion and it will answer your questions.

Now that we've covered those aspects of internet marketing, let's turn to some of the other factors that need to be considered.

Another way is to you e-mail your customers and request their input. The information you receive to your e-mail can be processed the same as above. This method will also leave your customers knowing their opinion matters.

Even though it seems like common sense, it is necessary to mention that you need to get your customers to sign up for your newsletter. Sending unsolicited e-mails will make people angry-and that defeats the purpose of your newsletter.

When putting together your newsletter, be certain to include informative articles that peak the interest of your subscribers. However, don't forget to include important information on your site, special offers, or freebies. Keep in mind your newsletter's purpose is to get customers to visit your site.

You'll also want to make a practice of including a little something in every newsletter that will encourage new visitors to you site. Free offers work exceptionally well. You will have to make certain the offer is good enough where current customers will pass on the information.

You should have enough information at this point to start publishing a newsletter. What you include is up to you and your customers. It might be a good idea to get that auto responder at this point if you still haven't gotten one. It will help distribute your newsletter.

Don't limit yourself by refusing to learn the details about internet marketing. The more you know, the easier it will be to focus on what's important.



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